Alfred, I Think I'll Take The Kia...
Company: Warner Brothers Home Entertainment Product: Batman-Inspired Optima SX Limited
Kia Motors America has teamed up with DC Entertainment and RIDES magazine to create a brooding, Batman-inspired Optima that goes on display this week at the Time Warner Center and signals the beginning of a 10-month partnership based on the iconic characters that make up the Justice League. Fitting for the caped crusader's dark and mysterious personality, Kia's range-topping Optima SX Limited wraps cutting-edge technology and premium amenities in a sleek, aggressive design customized with several unique Batman elements. Working together, Kia, DC Entertainment and RIDES magazine designed and built the Batman-themed Optima, transforming the exterior with a variety of performance and aesthetic upgrades.
This Custom Batman-Themed Optima SX Limited Features: Matte- and piano-black paint scheme Dramatically lowered coil-over suspension Muscular ground effects kit Larger Ksport performance brakes for extreme stopping power Custom-designed 20-inch black wheels Performance exhaust system Custom front grille shaped like a batwing that took over 40 hours to create Yellow LED lighting accents throughout the vehicle The iconic bat signal etched into the HID headlights Seating surfaces in custom black leather and suede with bold yellow accent stitching. Bat suit and cowl mounted in the trunk Utility throwing stars installed in the center console Two video screens in the front-seat headrests featuring a custom "We Can Be Heroes" video
"Batman is one of the most popular Super Heroes of all-time, and showcasing in a fun and creative way Kia's top-of-the-line Optima SX Limited as a Batman-themed custom ride underscores this car's potent combination of premium features and turbocharged performance. The Optima is our best-selling vehicle and has played a significant role in Kia becoming one of the fastest-growing automotive brands in the U.S. over the last five years*, and it is the perfect platform to introduce our partnership with DC Entertainment and the Justice League to benefit the 'We Can Be Heroes' campaign." - Michael Sprague, executive vice president, marketing and communications, KMA
Influenced by the artistry of comic book icon Jim Lee, the Kia super hero vehicles will become a force for good in the world by raising awareness of DC Entertainment's "We Can Be Heroes" giving campaign, a relief effort to fight hunger in the Horn of Africa (link below). * Based on 5-year cumulative growth between 12-month retail sales for periods ending September 2007 and September 2012 of all U.S. automotive brands.
-Geck0, GameVortex Communications AKA Robert Perkins
Related Links: Check Out the Batman-Inspired Optima SX Limited on Facebook The Official KIA website The Official "We Can Be Heroes" Website Darkness & Light: DC Art Exhibit for Awareness and Charity
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